Our clients are getting 15–50+ leads per month at $40–$100 per lead — each one an exclusive homeowner in your service area who already requested a free roof inspection.
You built your company on referrals, word of mouth, and maybe some yard signs. And it worked — until it didn't.
Now you're stuck in the same cycle:
Here's what nobody's telling you:
The problem isn't your roofing work. Your work speaks for itself. The problem is that you don't have a system that reliably puts qualified homeowners in front of you every single week — regardless of the season, the weather, or how many referrals come in this month.
Imagine waking up every morning and checking your phone to see new leads that came in overnight. Real homeowners. In your area. Who already said "Yes, I want a free roof inspection."
That's not a fantasy. That's what happens when you have a system built specifically to generate roofing leads on Facebook and Instagram:
Think about that: One closed roof pays for your entire lead generation engine several times over. Everything after that first job is pure profit. Your current marketing can't say that.
Most marketing agencies sell you a bunch of stuff you don't need — SEO packages, website redesigns, content calendars, "brand strategy" — and charge you $5,000/month to wait 6 months for results.
We don't do any of that.
We do one thing and one thing only: generate exclusive roofing leads using Facebook and Instagram ads. That's it. We're specialists, not generalists.
Here's why Facebook and Instagram work so well for roofing leads:
Right now, in your service area, there are thousands of homeowners whose roof is 15–20 years old. They've noticed missing shingles. They saw a water stain on the ceiling. Their neighbor just got a new roof. They know they need to do something — they just haven't gotten around to it yet.
They're not Googling "roof repair near me" because it doesn't feel urgent enough yet.
But when they're scrolling Facebook at 9pm and they see "Free Roof Inspection — Limited Spots This Month" with a photo of a completed project in their neighborhood? That latent need gets activated. They tap the ad. Their name, phone, and email are already pre-filled. One tap. Done. They're your lead now.
You're reaching homeowners before they search on Google — before your competitors ever see them. And at a fraction of the cost.
From our kick-off call to launching your ads takes exactly one week. We handle the heavy lifting, you just answer your phone and close jobs.
We analyze your market and build high-converting ad campaigns targeting homeowners in your specific zip codes. We create all the proven ads, copy, and forms designed specifically for roofing companies.
Every time a homeowner fills out a lead form, you get notified immediately. You get their name, phone number, email, and exactly what service they need. Just call them back fast while they're warm.
You do what you do best — show up, give the estimate, close the deal. We keep the pipeline full. You keep your crew busy. Month after month.
We were getting 5–10 leads a month from referrals and Angi. Within 30 days of working with Onyx, we had 34 leads come in at roughly $42 each. We closed 7 of them. That's well over $100K in revenue from one month of ads. I couldn't believe it.
I tried Facebook ads myself, boosted some posts, wasted $500 and got nothing. These guys know what they're doing. The leads are real homeowners who actually answer the phone. I've never had a marketing company deliver like this.
Best money I've ever spent on marketing. Period. My crew has been fully booked for 3 months straight. I'm actually hiring more people now because of the volume.
This isn't a sales pitch disguised as a "consultation." It's a real, no-BS conversation where we look at your business and tell you exactly what we'd do.
If we're a fit, great — we'll show you how to get started. If not, you'll walk away with a clear picture of how Facebook lead generation works for roofers and you can use that knowledge however you want. Either way, you win.
Every day you wait is another day your competitors are filling their pipeline with the homeowners in your area.